Local Flooring Growth, Advertising & Co-Op Command Center

MR

Command Center

Good morning, RepConnect

Last 30 days · 4 active dealers · 8 items need attention

Active dealers

4

6 total accounts

Advertising spend

$5,242

Last 30 days

Co-op utilized

$27,800

$45,500 still available

Leads

76

45 qualified

Appointments

34

23 estimates

Closed sales

11

$126,074 attributed

Attributed revenue

$126k

ROAS

24.1x

Gross of co-op

Average CPL

$69

Blended, all channels

Avg AI visibility

53

RepConnect Visibility Score

Avg local visibility

77

RepConnect Visibility Score

Reimbursed to date

$635

$3,745 pending

Needs attention

Priority feed — review, then execute the recommended action.

  • CriticalAmerica's Floor Source

    ABC Flooring's Google leads decreased 38% this week

    Week-over-week lead volume fell from 34 to 21 on Google Ads while spend held flat.

  • Co-OpAmerica's Floor Source

    $2,400 of Mohawk funding expires in 41 days

    Mohawk 2026 program funds unused and inside the expiration window.

  • AI VisibilityAmerica's Floor Source

    ABC Flooring appears in only 18% of tracked AI flooring searches

    Baseline scan from August measured 18% mention rate across 24 queries and 4 assistants.

  • CompetitorAmerica's Floor Source

    Magic City Floors is being recommended by AI 2.3x more often

    31% share of voice vs 18% for ABC Flooring across the tracked query set.

  • OpportunityAmerica's Floor Source

    LVP campaign is generating leads at $18 CPL

    Account average CPL is $34. LVP is the cheapest converting product line.

  • ApprovalAmerica's Floor Source

    Mohawk campaign is awaiting manufacturer approval

    Submitted 6 days ago, no approval number returned yet.

  • CriticalCarpet One By Henry

    Riverbend Flooring has no live campaigns 67 days after onboarding

    Draft campaign has not launched and $6,800 in co-op remains untouched.

  • Co-OpAvalon Flooring

    $2,100 of COREtec funding expires in 28 days

    COREtec 2026 program, 35% reimbursement, no pre-approval required.

Answer in 60 seconds

The nine questions the agency runs on.

Spend vs leads

Last 30 days

Agency leaderboard

Across all dealer accounts.

  • Best AI visibilityCarpet Baggers Floor & Home68
  • Best local visibilityCarpet Baggers Floor & Home88
  • Best ad healthAmerica's Floor Source91
  • Most unused co-opAmerica's Floor Source$16,400
  • Most expiring co-opAvalon Flooring$3,500
  • Biggest opportunityCarpet One By Henry48

Leads by dealer

Last 30 days

The RepConnect flywheel

Every module feeds the next turn.

  1. 1Scan
  2. 2Benchmark
  3. 3Identify gap
  4. 4Find co-op funding
  5. 5Build campaign
  6. 6Get approval
  7. 7Launch
  8. 8Generate leads
  9. 9Track sales
  10. 10Get reimbursed
  11. 11Measure ROI
  12. Scan again

Recent change log

Who changed what, and when.

  • 2026-09-05 08:12AI scan performedABC Flooring — 26 queries across 4 assistantsMarcus Reed
  • 2026-09-04 16:40Claim submittedSummit Floor Co. — COREtec $529Priya Nandan
  • 2026-09-03 11:05Budget changedABC Flooring LVP Flooring $20/day → $24/dayMarcus Reed
  • 2026-09-02 09:22Competitor addedDelta Tile & Stone — Capitol Stone WorksJules Okafor
  • 2026-08-31 14:58Approval receivedPiedmont Hardwood — Mannington MAN-26-2277Priya Nandan
  • 2026-08-30 10:31Co-op submittedABC Flooring — Mohawk pre-approval $1,100Marcus Reed
  • 2026-08-28 13:19Claim paidPiedmont Hardwood — Mannington $635 receivedSystem
  • 2026-08-27 15:44Campaign pausedSummit Floor Co. — Tile FlooringJules Okafor